According to the company Socialbakers Germany is ranked second in terms of engagement on Facebook. I must admit that this is a bit surprising to me but also shows that companies need to use this engagement.¬†And that they don’t just use it in someway but that they use it right.

It also shows that it isn’t merely about how many followers or likes I have but that the quality and the actual interaction is far more important. That is what makes social media marketing good social media marketing.